Principles and practice of marketing /
Jobber, David.
Principles and practice of marketing / David Jobber. - 6th ed. - Maidenhead, England : McGraw-Hill, 2010. - xxx, 946 p.
0077123301 :
Marketing.
Principles and practice of marketing / David Jobber. - 6th ed. - Maidenhead, England : McGraw-Hill, 2010. - xxx, 946 p.
0077123301 :
Marketing.