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Essentials of strategic management:

Gamble, John E.

Essentials of strategic management: the quest for competitive advantage John E. Gamble, Margaret A. Peteraf and Arthur A. Thompson, Jr. - 5th ed. - New York McGraw Hill Education 2017 - xxxi, 462 p.

ISBN: 1259546983

Subjects--Topical Terms:
Strategic planning
Business planning
Strategic planning --case studies

LC Class. No.: HD 30.28 / .G36 2017 c.1

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Essentials of strategic management: