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Formulation, implementation and control of competitive strategy /

Pearce, John A.

Formulation, implementation and control of competitive strategy / John A. Pearce, Richard B. Robinson. - 5th ed. - Burr Ridge, Illinois : Irwin, c1994. - xxiii, 418 p. ; 23 cm.

ISBN: 0256126348 : KES 300 (donation)

Subjects--Topical Terms:
Strategic planning.

LC Class. No.: HD30.28 / .P43 1994

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Formulation, implementation and control of competitive strategy /