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Business policy and strategic management :

Gupta, Vipin.

Business policy and strategic management : concepts and applications. / Vipin Gupta, Kamala Gollakota, R. Srinivasan. - Rev. 2nd ed. - New Delhi : PHI, 2009. - xx, 575 p.

ISBN: 8120332447 :

Subjects--Topical Terms:
Strategic planning.
Strategic planning--Case studies.

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Business policy and strategic management :