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Advertising :

Wells, William.

Advertising : principles and practice / William Wells, John Burnett, Sandra Moriarty. - 6th ed. - Delhi : Pearson Educ., 2003. - xxxii, 599 p.

ISBN: 8129700638 : KES 1,960

Subjects--Topical Terms:
Advertising.

LC Class. No.: HF5823 / .W45 2003

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