Data mining techniques : for marketing, sales, and customer relationship management / Michael J. A. Berry. Gordon Linoff.
Material type:
TextPublication details: New Delhi : J. Wiley-India, 2004.Edition: 2nd edDescription: xix, 643 pISBN: - 8126505176 :
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General Collection
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Kabarak, Nakuru City Campus | HF5415.125 .B47 2004 c. 1 (Browse shelf(Opens below)) | c.1 | Available | 013886 |
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| HF5415.123 .C56 2007 c. 1 Integrated advertising, promotion, and marketing communications / | HF5415.123 .K87 1993 c. 1 Business information systems : | HF5415.125 .B47 2000 c.1 Mastering data mining : | HF5415.125 .B47 2004 c. 1 Data mining techniques : | HF5415.1263 .B33 Industrial marketing / | HF5415.1263 .B33 Industrial marketing / | HF5415.1263 .B33 Industrial marketing / |
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