Advertising and promotions : an integrated brand approach Richard J. Semenik ...[et al.].
Material type:
TextSeries: The Irwin/McGraw-Hill series in marketingPublication details: Australia : South-Western, Cengage Learning 2012Edition: 6th edDescription: xli, 710 pISBN: - 0538479868 :
- HF5823 .A38 2012 c. 1
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General Collection
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Kabarak, Main Campus | HF5823 .A38 2012 c. 1 (Browse shelf(Opens below)) | c. 1 | Available | 023025 | |||||||||||||
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General Collection
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Kabarak, Main Campus | HF5823 .A38 2012 c. 2 (Browse shelf(Opens below)) | Available | 031582 |
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| HF5821 .B62 2013 c. 4 Contemporary advertising and integrated marketing communications | HF5821 .B62 2013 c. 5 Contemporary advertising and integrated marketing communications | HF5822 .O96 2016 C.1 An evaluation of the relationship between persuasion and choice of daily newspaper by readers in kenya | HF5823 .A38 2012 c. 1 Advertising and promotions : | HF5823 .A38 2012 c. 2 Advertising and promotions : | HF5823 .A48 2010 c.1 Advertising creative : | HF5823 .A74 2007 c. 1 Essentials of contemporary advertising / |
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