Strategic market management. David A. Aaker, Damien McLoughlin
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TextPublication details: West Sussex, UK: John Wiley & Sons Ltd 2010.Edition: 7th edDescription: xiii, 354 pISBN: - 0470689752 :
- HF5415.135 .A25 2010
| Cover image | Item type | Current library | Home library | Collection | Shelving location | Call number | Materials specified | Vol info | URL | Copy number | Status | Notes | Date due | Barcode | Item holds | Item hold queue priority | Course reserves | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
General Collection
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Kabarak, Main Campus | HF5415.135 .A25 2010 c. 1 (Browse shelf(Opens below)) | c. 1 | Available | 022980 |
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Strategic market management.
APA
Aaker D. A., McLoughlin D., . (2010). Strategic market management. West Sussex, UK: John Wiley & Sons Ltd.
Chicago
Aaker David A, McLoughlin Damien, . 2010. Strategic market management. West Sussex, UK: John Wiley & Sons Ltd.
Harvard
Aaker D. A., McLoughlin D., . (2010). Strategic market management. West Sussex, UK: John Wiley & Sons Ltd.
MLA
Aaker David A, McLoughlin Damien, . Strategic market management. West Sussex, UK: John Wiley & Sons Ltd. 2010.