Basic marketing : a global managerial approach / E. Jerom McCarthy, William D. Perreault, Jr.
Material type:
TextPublication details: Burr Ridge, Illinois : Irwin, 1993.Edition: 11th edDescription: xxii, 763 pISBN: - 025610509X :
- HF5415.13 .M369 1993
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General Collection
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Kabarak, Main Campus | HF5415.13 .M369 1993 c. 1 (Browse shelf(Opens below)) | Available | 002405 | ||||||||||||||
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General Collection
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Kabarak, Main Campus | HF5415.13 .M369 1993 c. 2 (Browse shelf(Opens below)) | Available |
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| HF5415.13 .L68 2011 c. 3 Services marketing : | HF5415.13 .M33 1989 Marketing plans : | HF5415.13 .M33 2002 Marketing plans : | HF5415.13 .M369 1993 c. 1 Basic marketing : | HF5415.13 .M369 1993 c. 2 Basic marketing : | HF5415.13 .M37 Marketing strategy / | HF5415.13 .M37 1995 c. 1 Marketing and entrepreneurship in SMEs : |
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