TY  - BOOK
AU  - Winer,Russell S.
TI  - Marketing management
SN  - 0321046560 :
AV  - HF5415.13 .W56
PY  - 2000///
CY  - Upper Saddle River, NJ
PB  - Prentice Hall
KW  - Marketing
KW  - Management
ER  -