00571cam a22001572 4500001001100000005001700011008004100028040001500069100003800084245012900122250001300251260004100264300002000305502004500325650004300370000002497520151217161558.0140410s xx 000 0 eng d aKABUcKABU1 aMuganda, David Asena.@000018533410aEffects of customer loyalty schemes and retail mix on competitiveness of supermarkets in Nakuru Town /cDavid Asena Muganda. a1st ed. aNakuru :bKabarak University,c2013. axii, 60 leaves. aThesis (MBA) - Kabarak University, 2013. 0aCustomer loyalty programs.@0000185335