TY  - BOOK
AU  - Morgan, Nigel
AU  - Pritchard, Annette
AU  - Pride, Roger
TI  - Destination brands: managing place reputation
SN  - 0080969305
AV  - G155 .M67 2011 c. 1
PY  - 2011///
CY  - Oxford, UK
PB  - Elsevier
KW  - Place marketing
KW  - Branding (marketing)
KW  - Tourism
ER  -