Wilson, Alan <br/><br/>
Marketing research   an integrated approach 
Alan Wilson 
 - 3rd ed. 
 - Harlow, England  Pearson Education Limited  2012 
 - xxii, 410 p. 
<br/><br/><label>ISBN: </label>0273718703 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research
<br/><br/><label>LC Class. No.: </label>HF5415.2  / .W55 2012 c. 1