The text bibliography 2012 Second Edition. monographic eng xviii, 904p. Bringing together 70 of the brightest; most influential figures in the fields of Public Relations and Marketing; this authoritative; comprehensive resource provides best practices for 28 key industries; and will help you position your company; your brand and yourself for success for many years to come. -- edited by Clarke L. Caywood. Includes bibliographical references. HM1221 .C39 2012 https://0-library-books24x7-com.www.livermore.lib.ca.us/library.asp?^B&bookid=47667 https://0-library-books24x7-com.www.livermore.lib.ca.us/library.asp?^B&bookid=47667 NhNaSKC 181126 20221108121914.0 eng