00389nam a22001217a 4500008004100000020001500041050002600056100001800082245011200100250001200212260002900224300001400253230522b        |||||||| |||| 00| 0 eng d  a0749434589  aHF5415.123b.Y33 2001  aYadin, Daniel  aCreative marketing communications :bA practical guide to planning, skills and techniques/ bycDaniel Yadin  a3rd ed.  aLondonbKogan pagec2001  avi, 343p.