Luck, David J. <br/><br/>
Marketing research / 
David J. Luck, Ronald S. Rubin. 
 - 7th ed. 
 - New Delhi :  Prentice Hall,  1987. 
 - xvii, 683 p. 
<br/><br/><label>ISBN: </label>8120304845 :  KES 945 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research.
<br/><br/><label>LC Class. No.: </label>HF5415.2  / .L83 1987