Terpstra, Vern. <br/><br/>
International dimensions of marketing / 
Vern Terpstra, Lloyd C. Russow. 
 - 4th ed. 
 - New York :  Southwestern,  2002. 
 - xi, 211 p. 
<br/><br/><label>ISBN: </label>0324014910 :  KES 5,560 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.<br/>Export marketing.
<br/><br/><label>LC Class. No.: </label>HF1416  / .T471 2000