00562cam a22001692 4500001001100000005001700011008004100028020002800069040001500097050001700112100003600129245011300165260003000278300001600308650003400324700003400358000000215320151217151841.0070403s xx 000 0 eng d a1861529961 :cKES 4,499 aKABUcKABU 0aHF5414b.P571 aPires, Guilherme D.@000015140810aEthnic marketing :baccepting the challenge of cultural diversity /cGuilherme D. Pires and P. John Stanton. aLondon :bThomson,c2005. axiv, 274 p. 0aSocial marketing.@00001514091 aStanton, P. John.@0000151410