Levinson, Jay Conrad. <br/><br/>
Guerrilla advertising :  cost effective techniques for small-business success. 

 - Boston :  Houghton Mifflin,  1994. 
 - xi, 283 p. 
<br/><br/><label>ISBN: </label>0395687187 :  KES 600 (don.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising.
<br/><br/><label>LC Class. No.: </label>HF5823  / .L48