TY  - BOOK
AU  - Reeder,Robert  R.
AU  - Brierty,Edward,G.
AU  - Reeder,Betty H.
TI  - Industrial marketing: analysis, planning and control. 
SN  - 8120312457 :
PY  - 1991///
CY  - New Delhi
PB  - Prentice Hall
KW  - Industrial marketing
KW  - Management
ER  -