Gosney, John W. <br/><br/>
Customer relationship management essentials / 
John W. Gosney and Thomas P. Boehn. 
 - New Delhi :  Prentice Hall,  2000. 
 - xviii, 234 p. 
<br/><br/><label>ISBN: </label>8120318099 :  KES 2,800 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Customer relations--Management.