00588nam a22001932  4500001001100000005001700011008004100028020001600069040001500085100003300100245009300133250001300226260003700239300001600276650002900292650003800321700003200359852000300391000002067420151217152219.0111003s         xx           000 0 eng d  a076199810 :  aKABUcKABU1 aVilanilam, J. V.@000018117210aAdvertising basics! :ba resorce guide for beginners /cJ. V. Vilanilam, A. K. Varghese.  a1st  ed.  aLondon :bResponse Books,c2004.  axi, 200  p. 0aAdvertising.@0000071054 0aAdvertising agencies.@00001811731 aVarghese, A. K.@00001811741