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008 070404s xx 000 0 eng d
020 _a0750656255 :
_cKES 3,080
040 _aKABU
_cKABU
050 0 _aHF5415.13
_b.M33 2002
100 1 _aMcDonald, Malcolm.
_@0000151480
245 1 0 _aMarketing plans :
_bhow to prepare them, how to use them /
_cMalcolm McDonald.
250 _a5th ed.
260 _aAmsterdam :
_bButterworth-Heinemann,
_c2002.
300 _axix, 630 p. :
_bill. ;
_c25 cm.
500 _aIncludes index.
650 0 _aMarketing
_xManagement.
_@0000150912
650 0 _aMarketing
_xPlanning.
_@0000151445
908 _a070404
950 _@1
999 _c10577
_d10577