000 00765nam a22002412 4500
001 0000023896
005 20151217154507.0
008 130415s xx 000 0 eng d
020 _a0199565214 :
040 _aKABU
_cKABU
100 1 _aRosenbaum-Elliott, Richard.
_@0000183669
245 1 0 _aStrategic brand management /
_cRichard Rosenbaum-Elliott, Larry Percy & Simon Pervan.
250 _a2nd ed.
260 _aOxford :
_bO. U. P.,
_c2007.
300 _axv, 303 p.
650 0 _aProduct mangement.
_@0000177677
650 0 _aStrategic planning.
_@0000150576
700 1 _aPercy, Larry.
_@0000183670
700 1 _aPervan, Simon.
_@0000183671
852 1 _9p4900 KES
908 _a130415
950 _@1
999 _c11499
_d11499