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_aHF5415.123 _b.K86 2001 |
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| 100 | 1 |
_aKumar, Niraj. _@0000155649 |
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_aMarketing communications : _btheory and practice. |
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_aMumbai : _bHimalaya Publishing House, _c2001. |
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| 300 | _a560 p. | ||
| 650 | 0 |
_aCommunication in marketing. _@0000151439 |
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