000 00693cam a22002172 4500
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005 20151021151149.0
008 130612s xx 000 0 eng d
020 _a8131719770
040 _aKABU
_cKABU
050 0 _aHD69
_b.B7K45 2008
100 1 _aKeller, Kevin Lane.
_@0000150997
245 1 0 _aStrategic brand management :
_bbuilding, measuring and managing brand equity. /
_cKevin Lane Keller.
250 _a3rd ed.
260 _aNew Delhi :
_bPearson Educ.,
_c2008.
300 _a714 p.
650 0 _aBrand name product
_xManagement.
_@0000150998
852 1 _9p1560 KES
908 _a130612
950 _@1
999 _c1369
_d1369