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008 120109s xx 000 0 eng d
020 _a8131714140 :
_cKES 1,960
040 _aKABU
_cKABU
050 0 _aHF5823
_b.W45 2006
100 1 _aWells, William.
245 1 0 _aAdvertising :
_bprinciples and practice /
_cWilliam Wells, John Burnett, Sandra Moriarty.
250 _a7th ed.
260 _aDelhi :
_bPearson Educ.,
_c2006.
300 _axxxi, 592 p.
650 0 _aAdvertising.
908 _a120109
942 _2lcc
_cBK