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005 20151217151841.0
008 070403s xx 000 0 eng d
020 _a0075610337 :
040 _aKABU
_cKABU
050 0 _aHF5410
_b.A67 2002
245 1 0 _aApplications in basic marketing :
_bclippings from the popular business press /
_c[compiled by] William D. Perreault and E. Jerome McCarthy.
250 _a2001-2002 ed.
260 _aBoston :
_bMcGraw-Hill,
_c2002.
300 _aix, 246 p.
650 0 _aMarketing
_xManagement
_vPeriodicals.
_@0000151404
700 1 _aPerreault, W. D.
_@0000151405
908 _a070403
950 _@1
999 _c5669
_d5669