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_aPires, Guilherme D. _@0000151408 |
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_aEthnic marketing : _baccepting the challenge of cultural diversity / _cGuilherme D. Pires and P. John Stanton. |
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_aLondon : _bThomson, _c2005. |
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| 300 | _axiv, 274 p. | ||
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_aSocial marketing. _@0000151409 |
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_aStanton, P. John. _@0000151410 |
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