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| 005 | 20151217151851.0 | ||
| 008 | 070410s xx 000 0 eng d | ||
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_a8178087359 : _cKES 3,043 |
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| 040 |
_aKABU _cKABU |
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| 050 | 0 |
_aHF5823 _b.B38 1996 |
|
| 100 | 1 |
_aBatra, Rajeev. _@0000151711 |
|
| 245 | 1 | 0 |
_aAdvertising management / _cRajeev Batra, John G. Myers, David A. Aaker. |
| 250 | _a5th ed. | ||
| 260 |
_aDelhi : _bPearson Educ., _c1996. |
||
| 300 | _axiii, 754 p. | ||
| 650 | 0 |
_aAdvertising. _@0000071054 |
|
| 700 | 1 |
_aMyers, John G. _@0000151712 |
|
| 700 | 1 |
_aAaker, David A. _@0000151713 |
|
| 908 | _a070410 | ||
| 950 | _@1 | ||
| 999 |
_c5815 _d5815 |
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