| 000 | 00738nam a22002292 4500 | ||
|---|---|---|---|
| 001 | 0000011871 | ||
| 005 | 20151217152102.0 | ||
| 008 | 090118s xx 000 0 eng d | ||
| 020 | _a0273706328 : | ||
| 040 |
_aKABU _cKABU |
||
| 100 | 1 |
_aKeller, Kevin Lane. _@0000150997 |
|
| 245 | 1 | 0 |
_aStrategic brand management : _ba European perspective / _cKevin Lane Keller, Tony Aperia, Mats Georgson. |
| 250 | _a1st ed. | ||
| 260 |
_aLondon : _bPrentice Hall, _c2008. |
||
| 300 | _axxvi, 829 p. | ||
| 650 | 0 |
_aBrand name products _xManagement. _@0000167906 |
|
| 700 | 1 |
_aAperia, Tony. _@0000167907 |
|
| 700 | 1 |
_aGeorgson, Mats. _@0000167908 |
|
| 852 | 1 | _9p3950 KES | |
| 908 | _a090118 | ||
| 950 | _@1 | ||
| 999 |
_c8069 _d8069 |
||