Global marketing :
Johansson, Johny K.
Global marketing : foreign entry, local marketing, and global management / Johny K. Johansson. - 5th ed. - Boston, Massachusetts : Irwin/McGraw-Hill, 2009. - xix, 662 p.
0071263624 :
Export marketing--Management.
HF1416 / .J63 2009
Global marketing : foreign entry, local marketing, and global management / Johny K. Johansson. - 5th ed. - Boston, Massachusetts : Irwin/McGraw-Hill, 2009. - xix, 662 p.
0071263624 :
Export marketing--Management.
HF1416 / .J63 2009