Marketing management :
Mullins, John W.
Marketing management : a strategic decision-making approach / John W. Mullins, Orville C. Walker. - 7th ed. - Boston : McGraw-Hill, 2010. - xxi, 551 p.
oo71267762 :
Marketing--Management.
Marketing management : a strategic decision-making approach / John W. Mullins, Orville C. Walker. - 7th ed. - Boston : McGraw-Hill, 2010. - xxi, 551 p.
oo71267762 :
Marketing--Management.