The Marketing game! /
Mason, Charlotte H.
The Marketing game! / Charlotte Mason, William D. Perreault, Jr. - 2nd ed. - Chicago : Irwin, c1992. - xiii, 92 p. : ill. ; 28 cm + 1 computer disk (3 1/2 in. )
Includes PLAN software for preparing an electronic version of the marketing plan decision form. Includes index.
0256178631 : KES 200 (donation)
Marketing--Decision making.
Management games.
HF5415.135 / .M37 1992
The Marketing game! / Charlotte Mason, William D. Perreault, Jr. - 2nd ed. - Chicago : Irwin, c1992. - xiii, 92 p. : ill. ; 28 cm + 1 computer disk (3 1/2 in. )
Includes PLAN software for preparing an electronic version of the marketing plan decision form. Includes index.
0256178631 : KES 200 (donation)
Marketing--Decision making.
Management games.
HF5415.135 / .M37 1992