International marketing / (Record no. 5648)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01030cam a22002892 4500 |
| 001 - CONTROL NUMBER | |
| control field | 0000002105 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20151217151839.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 070402s xx 000 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0070499470 : |
| Terms of availability | KES 910 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | KABU |
| Transcribing agency | KABU |
| 050 #0 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF1416 |
| Item number | .C38 2002 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Cateora, Philip R. |
| -- | 0000151329 |
| 245 10 - TITLE STATEMENT | |
| Title | International marketing / |
| Statement of responsibility, etc. | Philip R. Cateora, John L. Graham. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 11th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | New Delhi : |
| Name of publisher, distributor, etc. | Tata McGraw-Hill, |
| Date of publication, distribution, etc. | c2002. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxv, 694 p. : |
| Other physical details | ill. ; |
| Dimensions | 29 cm. |
| 440 #4 - SERIES STATEMENT/ADDED ENTRY--TITLE | |
| Title | The McGraw-Hill/Irwin series in marketing |
| -- | 0000151330 |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references and indexes. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Export marketing. |
| -- | 0000151331 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | International business enterprises. |
| -- | 0000150869 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Graham, John L. |
| -- | 0000151332 |
| 908 ## - PUT COMMAND PARAMETER (RLIN) | |
| Put command parameter | 070402 |
| 950 ## - LOCAL HOLDINGS (RLIN) | |
| -- | 1 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Date last checked out | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Kabarak, Main Campus | Kabarak, Main Campus | 17/12/2015 | 1 | HF1416 .C38 2002 | 001716 | 13/10/2016 | 15/07/2016 | c.1 | 17/12/2015 | General Collection | ||||
| Library of Congress Classification | Kabarak, Main Campus | Kabarak, Main Campus | 17/12/2015 | 1 | HF1416 .C38 2002 | 001714 | 13/10/2016 | 15/07/2016 | c.2 | 17/12/2015 | General Collection | ||||
| Library of Congress Classification | Kabarak, Main Campus | Kabarak, Main Campus | 17/12/2015 | HF1416 .C38 2002 | 001715 | 17/12/2015 | 17/12/2015 | General Collection |