Global marketing management : (Record no. 8831)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00879cam a22002532 4500 |
| 001 - CONTROL NUMBER | |
| control field | 0000019111 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20151217152146.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 100921s xx 000 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0199239429: |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | KABU |
| Transcribing agency | KABU |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Lee, Kiefer. |
| -- | 0000169739 |
| 245 10 - TITLE STATEMENT | |
| Title | Global marketing management : |
| Remainder of title | changes, new challenges and strategies / |
| Statement of responsibility, etc. | Kiefer Lee, Steve Carter. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2nd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | Oxford : |
| Name of publisher, distributor, etc. | O. U. P., |
| Date of publication, distribution, etc. | 2009. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxvii, 565 p. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Export marketing |
| General subdivision | Management. |
| -- | 0000151323 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | International business enterprises |
| General subdivision | Management. |
| -- | 0000150891 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Strategic planning. |
| -- | 0000150576 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Carter, Steve. |
| -- | 0000169740 |
| 852 1# - LOCATION | |
| -- | p7488 KES |
| 852 1# - LOCATION | |
| -- | p7488 KES |
| 908 ## - PUT COMMAND PARAMETER (RLIN) | |
| Put command parameter | 100921 |
| 950 ## - LOCAL HOLDINGS (RLIN) | |
| -- | 1 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Date last checked out | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Kabarak, Main Campus | Kabarak, Main Campus | 17/12/2015 | 1 | HF1416 .L44 2009 c. 1 | 23886 | 13/10/2016 | 15/07/2016 | 17/12/2015 | General Collection | ||||
| Library of Congress Classification | Kabarak, Main Campus | Kabarak, Main Campus | 17/12/2015 | 1 | HF1416 .L44 2009 c. 2 | 23887 | 13/10/2016 | 15/07/2016 | 17/12/2015 | General Collection |