Services marketing : integrating customer focus / Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler.
Material type: TextPublication details: New York : McGraw-Hill, 2013.Edition: 6th edDescription: xxvii, 642 pISBN:- 0071086967 :
- HD9980.5 .Z45 2013
Item type | Current library | Call number | Status | Date due | Barcode | |
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General Collection | Kabarak, Main Campus | HD9980.5 .Z45 2013 c. 1 (Browse shelf(Opens below)) | Available | 017953 |
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HD9980.5 .Z45 2003 c.1 Services marketing : | HD9980.5 .Z45 2003 c.2 Services marketing : | HD9980.5 .Z45 2003 c.3 Services marketing : | HD9980.5 .Z45 2013 c. 1 Services marketing : | HD9981.5 .G66 c.1 Services marketing : | HD9999 .B443G74 c.1 New firms in the bio-technology industry : | HE151 .C65 2005 c..1 Applied transport economics |
Includes bibliographical references and index.
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