Principles of advertising : a global perspective / Monle Lee, Carla Johnson.
Material type:
TextPublication details: New Delhi : Viva Books, 2007.Edition: 2nd edDescription: xxi, 427 pISBN: - 8130904748 :
| Item type | Current library | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|
General Collection
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Kabarak, Nakuru City Campus | HF5823 .L44 2007 c. 1 (Browse shelf(Opens below)) | Available | 013994 |
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| HF5821 .A73 2019 c.1 Advertising / | HF5823 .B387 1995 c. 1 Introduction to advertising and promotion : | HF5823 .B45 2021 c.1 Advertising and promotion : an integrated marketing communications perspective / | HF5823 .L44 2007 c. 1 Principles of advertising : | HF5823 .T59 2003 c. 1 The (Un)common sense of advertising : | HF5825 .V35 2000 c.1 The Craft of Copywriting | HG78.3 .A76 2010 c.1 The Economics of Microfinance / |
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