Strategic marketing channel management / Donald J. Bowersox, M. Bixby Cooper.
Material type:
TextPublication details: New Delhi : Tata McGraw-Hill, 1992.Description: xix, 488 pISBN: - 0070586691 :
| Item type | Current library | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|
General Collection
|
Kabarak, Main Campus | HF5415.129 .B69 (Browse shelf(Opens below)) | Available | 011101 |
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| HF5415.127 .M66 2005 c. 1 Global marketing and advertising : | HF5415.127 .W43 1998 c.1 Divide and conquer : | HF5415.127 .W43 1998 c.2 Divide and conquer : | HF5415.129 .B69 Strategic marketing channel management / | HF5415.129 .M37 2001 c. 1 Marketing channels / | HF5415.129 .M37 2001 c. 2 Marketing channels / | HF5415.129 .M37 2001 c. 3 Marketing channels / |
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