Strategic marketing problems : cases and comments / Roger A. Kerin, Robert A. Peterson.

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TextPublication details: Upper Saddle River, N.J : Prentice Hall, c2001.Edition: 9th edDescription: xiii, 729 p. : ill. ; 29 cmISBN:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
General Collection	Kabarak, Nakuru City Campus	HF5415.135 .K47 2001 c.1 (Browse shelf(Opens below))	Available		002429

Includes bibliographical references and indexes.

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