Govindarajan, M. <br/><br/>
Industrial marketing management / 
M. Govindarajan. 
 - 1st  ed. 
 - New Delhi :  Vikas,  2003. 
 - xxii, 281  p. 
<br/><br/><label>ISBN: </label>8125913718 : 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Industrial marketing --Management.<br/>Marketing--Management.