Kamau, Jane K. Effect of differentiation strategy on sales performance in supermarkets in Nakuru Town Central Business District / Jane K. Kamau. - 1st ed. - Nakuru : Kabarak University, 2013. - xii, 60 leaves. + 1 CD-ROM. Thesis (MBA) - Kabarak University, 2012. Subjects--Topical Terms: Supermarkets--Management--Nakuru, Kenya.