Business marketing / 
Andrew C. Gross ...[et al.] 
 - 1st  ed. 
 - New Delhi :  AITBS,  2005. 
 - xxi, 765  p. 
<br/><br/><label>ISBN: </label>8174730796 : 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.