Pearce, John A.

Formulation, implementation and control of competitive strategy / John A. Pearce, Richard B. Robinson. - 5th ed. - Burr Ridge, Illinois : Irwin, c1994. - xxiii, 418 p. ; 23 cm.

0256126348 : KES 300 (donation)


Strategic planning.

HD30.28 / .P43 1994