Branding @ the digital age / 
edited by Herbert M. Meyers and Richard Gerstman. 
 - Houndmills, Basingstoke, Hampshire ;  New York :  Palgrave,  2001. 
 - xii, 178 p. :  ill. ;  24 cm. 
<br/><br/><label>ISBN: </label>033394769X :  KES 3,740 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Internet marketing.<br/>Brand name products.
<br/><br/><label>LC Class. No.: </label>HF5415.1265  / .B73