Media & culture : mass communication in a digital age /
Media and culture Mass communication in a digital age
Richard Campbell[et...al.].
- 13th ed.
- 3vol (various paging)
Includes bibliographical references and index.
Mass communication: a critical approach : Culture and the evolution of mass communication ; The development of media and their role in our society ; Surveying the cultural landscape ; Critiquing media and culture -- Part 1. Digital media and convergence : The Internet, digital media, and media convergence : The development of the Internet and the Web ; The Web goes social ; Convergence and mobile media ; The economics and issues of the Internet ; The Internet and democracy -- Digital gaming and the media playground : The development of digital gaming ; The Internet transforms gaming ; The media playground ; Trends and issues in digital gaming ; The business of digital gaming ; Digital gaming, free speech, and democracy -- Part 2. Sounds and images : Sound recording and popular music : The development of sound recording ; U.S. popular music and the formation of rock ; A changing industry: reformations in popular music ; The business of sound recording ; Sound recording, free expression, and democracy -- Popular radio and the origins of broadcasting : Early technology and the development of radio ; The evolution of radio ; Radio reinvents itself ; The sounds of commercial radio ; The economics of broadcast radio ; Radio and the democracy of the airwaves -- Television and cable: the power of visual culture : The origins and development of television ; The development of cable ; Technology and convergence change viewing habits ; Major programming trends ; Regulatory challenges to television and cable ; The economics and ownership of television and cable ; Television, cable, and democracy -- Movies and the impact of images : Early technology and the evolution of movies ; The rise of the Hollywood studio system ; The studio system's golden age ; The transformation of the studio system ; The economics of the movie business ; Popular movies and democracy -- Part 3. Words and pictures : Newspapers: the rise and decline of modern journalism : The evolution of American newspapers ; Competing models of modern print journalism ; The business and ownership of newspapers ; Challenges facing newspapers today ; Newspapers and democracy -- Magazines in the age of specialization : The early history of magazines ; The development of modern American magazines ; The domination of specialization -- The organization and economics of magazines ; Magazines in a democratic society -- Books and the power of print : The history of books from papyrus to paperbacks ; Modern publishing and the book industry ; Trends and issues in book publishing ; The organization and ownership of the book industry ; Books and the future of democracy -- Part 4. The business of mass media : Advertising and commercial culture : Early developments in American advertising ; The shape of U.S. advertising today ; Persuasive techniques in contemporary advertising ; Commercial speech and regulating advertising ; Advertising, politics, and democracy -- Public relations and framing the message : Early developments in public relations ; The practice of public relations ; Tensions between public relations and the press ; Public relations and democracy -- Media economics and the global marketplace : Analyzing the media economy ; The transition to an information economy ; Specialization, global markets, and convergence ; Social issues in media economics ; The media marketplace and democracy -- Part 5. Democratic expression and the mass media : The culture of journalism: values, ethics, and democracy : Modern journalism in the information age ; Ethics and the news media ; Reporting rituals and the legacy of print journalism ; Journalism in the age of TV and the Internet ; Alternative models: public journalism and "fake" news ; Democracy and reimaging journalism's role -- Media effects and cultural approaches to research : Early media research methods ; Research on media effects ; Cultural approaches to media research ; Media research and democracy -- Legal controls and freedom of expression : The origins of free expression and a free press ; Film and the First Amendment ; Expression in the media: print, broadcast, and online ; The First Amendment and democracy -- Extended case study: Our digital wold and the self-invasion of privacy : Step 1. Description ; Step 2. Analysis ; Step 3. Interpretation ; Step 4. Evaluation ; Step 5. Engagement -- Glossary.
9781457628313 (paperback) 1457628317 (paperback)
2013443256
Mass media and culture--United States. Popular culture--United States.