TY  - BOOK
AU  - Egan,John
TI  - Marketing communications
SN  - 1526446893
AV  - HF5415.123 .E43 2020 
PY  - 2020///
CY  - Thousand Oaks
PB  - SAGE Publishing
N2  - "This is the fourth edition of 'Marketing Communications' by John Egan"--
ER  -