Yadin, Daniel <br/><br/>
Creative marketing communications :  A practical guide to planning, skills and techniques/ by 
Daniel Yadin 
 - 3rd ed. 
 - London  Kogan page  2001 
 - vi, 343p. 
<br/><br/><label>ISBN: </label>0749434589 
<br/><br/><label>LC Class. No.: </label>HF5415.123  / .Y33 2001