Webber, Harry. Divide and conquer : target your customers through market segmentation / Harry Webber. - New York : John Wiley & Sons, c1998. - viii, 232 p. ; 24 cm. ISBN: 04711763338 : USD 24.95 Subjects--Topical Terms: Market segmentation--United States. LC Class. No.: HF5415.127 / .W43 1998