Solomon, Michael R. Consumer behavior : buying, having, and being / Michael R. Solomon. - 5th ed. - Delhi : Prentice-Hall of India, c2002. - xvii, 549 p. : ill. ; 26 cm. - The Prentice Hall international series in marketing . Includes bibliographical references and indexes. ISBN: 8120321251 : KES 900 Subjects--Topical Terms: Consumer behavior. LC Class. No.: HF5415.32 / .S65 2002